a white paper by Matthew Kruse, CEO of Genesis Investimentos

“…dearest brethren, I beseech you to get rid of the bad idea you have hitherto entertained of Brazil: to speak the truth, if there were a paradise on earth, I would say it now existed here… There is not a more healthy place in the world, nor a more pleasant country, abounding as it does in all kinds of fruit and food, so as to leave me no desire for those of Europe…What is more, in addition to yielding all the year, vegetable productions are so easily cultivated that nobody can be so poor as to be in want.”

-Letter from a Jesuit priest to his church in Portugal, 1560