Facebook And Twitter Are the Newest Battlegrounds in Brazil’s Election

Facebook And Twitter Are the Newest Battlegrounds in Brazil’s Election

Chamber Articles Category: Industry News Post Date: 11/09/17 Source: Bloomberg By: David Biller
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Less than a year before Brazil’s presidential elections, potential candidates are ramping up social media presence as they brace for a tight race with shrinking financial resources.

Facebook, Twitter, Instagram and YouTube are poised to play outsized roles in the first presidential race since new rules put an end to corporate campaign donations, forcing possible candidates to seek cheaper and more effective ways of reaching voters. Bloomberg will track growth in their follower base until the October 2018 vote.

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